> For the complete documentation index, see [llms.txt](https://docs.kotofi.fun/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.kotofi.fun/core-concepts/creators.md).
# Creators
Creators are the people who publish the content that moves crypto on X. Kotofi rewards them for the mindshare they generate.
***
### Who Are Creators?
**Creators** are X (formerly Twitter) authors whose posts are part of the real crypto conversation. If you consistently create content that shapes narratives, explains ideas, or moves communities, you are a creator in the Kotofi ecosystem.
You don't need a special "creator account". If you post on X and your content matters to people in crypto, Kotofi can recognize that impact. To *receive* rewards, you need to connect your X profile and wallet on the Kotofi web app.
***
### How Creators Are Recognized (High Level)
Kotofi looks at your posts over time and asks a simple question: **does this content actually move the conversation?**
Internally, the protocol looks at signals like how people respond to your posts, how consistently you show up, and whether your account behaves like a real human, not a bot. The exact logic is intentionally not public, to keep the system fair and hard to game.
You don't need to optimize for a specific trick. Just focus on creating real, valuable content about the projects and topics you care about.
***
### What Helps You Earn as a Creator
In simple terms, creators tend to earn more when their content is:
* **Authentic** — Your voice is real, not spammy.
* **Relevant** — You talk about projects, tokens, and topics that the crypto community actually cares about.
* **Engaging** — People like, reply, share, or quote your posts.
You don't have to chase every trend. If you create content that people genuinely care about, mindshare and rewards follow.
***
### Creators and Mindshare
Your creator rewards are tied to **mindshare**—Kotofi's way of measuring how much your content actually matters. Posts that people see, talk about, and keep coming back to tend to build higher mindshare over time.
Higher mindshare generally means more rewards and a stronger position on leaderboards.
***
### Connecting as a Creator
To receive rewards, you need to:
1. Sign in to [kotofi.fun](https://kotofi.fun/) with your X account
2. Keep creating. When your posts generate mindshare around projects and topics on Kotofi, rewards are credited to your account.
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